SEM 410 Details

3 Credit Hours

Course Description:

Prerequisite: BUA 311. Course requirement: minimum GPA of 2.5. A course building upon the general marketing principles studied in Principles of Marketing providing an analysis of the many issues facing marketing experts within the sports and entertainment industries. This course also examines the issues faced by those outside these industries that market their goods and services by partnering with companies and organizations within these industries. Students will be introduced to the unique qualities of the sports and entertainment product by analyzing pricing and distribution issues as related to these industries. Cross-listed as BUA 410.

Discipline: Business


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Sections Offered in Fall 2026:

SEM 410 01: Sports and Entertainment Marketing Arnold, Robert A. mail     Open: -2 / Reg: 25 / Max: 23
Discipline: Business
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 Full Term
Instructional Method Building / Room Days Meeting Dates Meeting Times
Lecture ACAD / 411 --T-R-- 08/17/2026 - 12/10/2026 9:30 AM - 10:45 AM
SEM 410 02: Sports and Entertainment Marketing Staff     Open: 0 / Reg: 0 / Max: 0
Discipline: Business
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 Full Term
Instructional Method Building / Room Days Meeting Dates Meeting Times

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