BUA 296 Details

3 Credit Hours

Course Description:

This course explores the business side of the arts, focusing on how arts organizations, musicians, museums, and cultural institutions are managed and sustained. Students will examine arts marketing, audience development, fundraising, community engagement, and strategic planning. Real-world case studies and guest speakers provide applied perspectives. The course culminates in a consulting-style project with a local arts organization. Prerequisite: BUA 105 and Sophomore Standing.

Discipline: Business


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Sections Offered in Fall 2026:

BUA 296 01: Introduction to Arts Management Webster, Phillip D mail     Open: 14 / Reg: 6 / Max: 20
Discipline: Business
done Open
 Full Term
Instructional Method Building / Room Days Meeting Dates Meeting Times
Lecture L136 -M-W-F- 08/17/2026 - 12/10/2026 1:25 PM - 2:15 PM

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